Success with Google Shopping & PLA

Retailer Opportunities and Best Practices

Channel Intelligence has been selected as a launch partner for the new Google Shopping experience. To kick-off this increased level of collaboration, Google and CI hosted this joint webinar shortly after the news broke of the New Google Shopping.

This 60-minute webinar focused upon unique methods retailers can use to generate qualified consumer visits and profitable product sales through PLAs and what they can expect as Google Shopping rolls out over the coming months.

Panelists

Shawn Salmon
Google Global Search Lead, Product Ads

Jon Venverloh
Head of Business Development, Platforms at Google Shopping

Larry Weeks
Vice President of Performance Marketing at CI

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